Competitors & Gaps
See who wins
the answer, and why
Add the brands you compete with, or let LLMagnet find the ones AI names next to you. See where you rank, who beats you head to head, and the questions they win without you.
30-day free trial · no credit card
Fourth isn’t fourth place.
It’s absence.
An answer names three brands, and there is no page two. A results page has ten slots, and the brand named first in an answer is usually the one that gets the visit.
Search results · 10 places
- 1hardly.com › leggings
- 2lululemon.com › align
- 3nike.com › zenvy
- 4reddit.com › r/xxfitness
- 5rei.com › squat-proof
- 6womenshealthmag.com
- 7amazon.com › leggings
- 8alo yoga › airlift
- 9garagegymreviews.com
- 10youtube.com › try-on
Fourth still gets seen, and clicked.
AI answer · 3 places
“Best squat-proof leggings?”
- 1Lululemon AlignNamed first · gets the visit
- 2Nike ZenvyNamed
- 3Alo AirliftNamed
Hardly: not in the answer
Discovered competitors
The brands AI names beside you
aren’t the ones in your deck
Sometimes they’re smaller than you. Sometimes they’re a retailer. Sometimes they’re a review site that launched a product of its own, and now it’s in the answer twice.
Who you track
Who AI names beside you
- adidasnamed in 6% of answers
- Under Armournamed in 4%
- Nike
- Lululemon
- HardlyYou
- Alo YogaDiscoverednamed in 31% of answers
- REIRetailernamed in 18%
The questions they win without you
Every tracked prompt where you’re missing from at least one engine’s latest answer, with the engines that left you out, the brand named instead, and the buying stage it belongs to.
ChatGPT · latest answer · Oct 20
For squats, the most recommended pick is Lululemon’s Align, praised for a dense, non-sheer fabric and a waistband that stays put. Nike’s Zenvy follows as a softer option.
Cited: reddit.com/r/xxfitness · rei.comSend to the agent
Open the answers from each engine, with the sources they cited.
Open the answers from each engine, with the sources they cited.
Open the answers from each engine, with the sources they cited.
Open the answers from each engine, with the sources they cited.
Open the answers from each engine, with the sources they cited.
- Winnable firstPrompts where a rival was named and you weren’t come first.
- One chip, one engineEach is that engine’s latest answer in the last 30 days.
- Open any rowRead the full answer and see which source it cited.
- Hand it overEvery row can go to the agent as a task.
Everything you need to beat them
Head-to-head record
Your win rate against each rival: overall, by engine, and by buying stage.
- vs Nike41%
- vs Lululemon38%
- vs adidas64%
- vs Under Armour71%
Competitors discovered
The brands AI keeps naming beside you, surfaced for you. Add them or dismiss them.
Alo Yoga31% of answers
TrackingVuori18%
DismissAddREIRetailer · 18%
DismissAdd
Share of voice, week by week
How much of the category’s answers each brand holds.
Nike 34%Lululemon 22%Hardly 18%
Sentiment, side by side
What AI says about you, not just whether it says your name.
- Lululemon71% positive
- Nike64% positive
- Hardly58% positive
On Hardly, AI says: great value for lifting
· sizing runs small
How we compare
Compared on the same answer, not a different one
When a scan runs, your competitors are measured in the same answer your brand was measured in. The web search behind a prompt runs once and is shared. That’s why the ranking is a ranking, not a set of readings taken on different days.
Read the full methodSame promptSame engineSame regionSame moment
“Best squat-proof leggings?” · Gemini · US · Oct 20, 06:00
Lululemon Align is the safest pick for squats; Hardly Rep Seamless is lighter and cheaper, and Nike Zenvy is the softest of the three.
#1Lululemon#2Hardly#3Nike
Competitors tracked
3Starter
10Pro
15Agency
20Enterprise
Found it. Now fix it.
A list of the questions a rival wins is where you start. Here’s what to do about it.
The agent
Take the answer back
The agent reads the answers a rival wins, works out what the winning page has that yours doesn’t, and prepares the change in your store or CMS. Nothing ships until you approve it.
Add a fit & sizing FAQRep Seamless Leggings · Shopify
Q: Do they pass the squat test? A: Yes, double-knit fabric, tested at full depth.
- Lululemon’s page answers sizing; yours doesn’t
- It shows a squat test; yours doesn’t
- It names the waistband; yours doesn’t
- Reddit threads cite all three
Next
Sources & Citations
The reason they win is usually a page neither of you owns. See which sources the answers lean on, and which ones mention you.
reddit.com34%Mentions Lululemon 3× more
rei.com18%Lists Nike and Lululemon
hardly.com9%Your own page
Journey & Personas · the stage where they beat youAction Center · every gap, ranked, with the fix attached
Frequently asked questions
Want to see the product before you start? Take the product tour, or start a 30-day free trial.
3 on Starter, 10 on Pro, 15 on Agency and 20 on Enterprise.
Find out who’s
taking your answer.
Set up in one conversation. Your first scan shows who AI names instead of you.
Book a demo
30-day free trial · no credit card