About us
We help brands get picked
when people ask AI
People now ask an assistant what to buy, and take the answer. We think every brand deserves to know what that answer says, and a fair way to change it.
Where we came from
LLMagnet started as a WordPress plugin that helped sites get read by AI crawlers: clean files, structured data, and a log of which bots came by.
The people using it kept asking the same question: once AI reads my site, what does it actually say about me? So we built the platform to answer it, and then the agent to act on it.
What we want to do
- Make AI answers measurableShow every brand what ChatGPT, Gemini, Claude and Perplexity say about it, and why.
- Turn the data into workNot another dashboard: the pages, fixes and content that change what AI recommends.
- Keep it honestClear numbers, a method we publish, and no promises we can’t measure.
The people behind it
Ben CohenFounder & CEO
Ben works across brand, product and growth. Since co-founding Spank in 2016 he has helped companies that have collectively raised over $150M, and managed more than $60M in media spend, from a startup’s first brand and launch to established teams taking their next step.
He works with a small team of marketers, engineers and data people who spend their days asking AI what to buy, and working out why it answers the way it does.
Ben on LinkedIn